Exhibitor Prospectus

Brand Awareness & Visibility

Network & Connections

Products & Services

Technical Knowledge

Exhibitor Application Form

The 6th annual BrewCon and Trade Expo (formally known as the Australian Craft Brewers Conference) is being held on the Tuesday 26th June through Thursday 28th June 2018 at the Australian Technology Park, Sydney, NSW.

Presented by the Independent Brewers Association, the conference exists to build excellence and best-practice in the Australian beer industry. The conference is the Australian brewing industry’s keystone event and is growing to be to be an education and trade event of international significance.

The three days of the conference is jam-packed with business, technical brewing and supply chain seminars, international speakers, brewery tours, workshops and the largest brewing trade expo seen in Australia.

The Trade Expo is the premier trade show for brewers in Australia and connects suppliers, innovators and leaders of the national and international brewing community. The trade show provides a platform for the latest and best products and services on the market and enables the growing brewing industry in Australia to build strong networks and develop profitable businesses.

The conference concludes with the Independent Beer Awards (formally known as the Craft Beer Awards); a night where the industry gets together, beer in hand, to support and celebrate the independent beer industry. The Independent Beer Awards is a competition organised by the IBA to celebrate the art and science of brewing and build greater consumer awareness of the excellence within Australian independent brewing.


EVENT DATES

TUESDAY 26 JUNE 2018

 Brewery Tours  9:00 am – 5:00 pm
 Delegates Welcome Reception  6:30 pm onwards

WEDNESDAY 27 JUNE 2018

 Conference & Trade Expo Day 1  9:00 am – 5:00 pm

THURSDAY 28 JUNE 2018

 Conference & Trade Expo Day 2  9:00 am – 5:00 pm
 Independent Beer Awards  6:30 pm – 10:30 pm

 

NEW IN 2018

Due to the anticipated volume of exhibitors, in 2018 the IBA is introducing a Stand Selection schedule as follows:

Exhibitor Priority Group Selection Date From: Selection Date To:
Principle Partners 6th February 2018 9th February 2018
Partners 13th February 2018 16th February 2018
Sponsors 20th February 2018 23th February 2018
Supporters 27th February 2018 2nd March 2018
Associate Members 6th March 2018 onwards

Exhibitor applicants and Sponsors will receive email notification the week prior to the designated stand selection week, with further information regarding stand selection process.

Once stand selection has been processed, a final invoice will be raised for confirmed exhibitor.

Final balance of invoice is due within 10 days of stand selection.

If payment conditions and deadlines are not met, the IBA is entitled to cancel admission and relet the selected stand space.

Download Floor Plan

HOW TO GET INVOLVED

STEP 1

IBA ASSOCIATE MEMBERSHIP – $500 p.a.

The Australian Brewers Conference Trade Expo is open to all IBA Associate Members. Associate Membership is available to all companies involved in the supply chain of the brewing industry. IBA Associate Member is an efficient and effective way to reach the craft brewing industry and provides beneficial brand alignment by supporting Australia’s growing beer market.

For more information on the benefits of Associate Membership and to apply, please visit IBA Associate Membership

STEP 2

AUSTRALIAN BREWERS CONFERENCE – TRADE EXPO

From $2,100

The Australian Brewers Conference Trade Expo is the only trade expo in Australia dedicated to servicing the beer industry and is the biggest single platform to access key decision makers and influencers of the Australian beer industry.

To apply for a stand at the Trade Expo, please fill out the Application to Participate.

STEP 3

BECOME A SPONSOR

From $5,000 including Trade Stand

At the Australian Brewers Conference, there are myriad branding opportunities to place you foremost in the mind of key decision makers of the Australian beer industry. Packages are flexible and the IBA will work with you to ensure the best exposure for your company. Further information below.

TRADE EXPO PRICES

All prices contained in this prospectus are exclusive of GST.

Trade Stands are calculated at $350 m2. There are three stand sizes* to choose from:

PRICE PER TYPE $ per unit (m2) 2m x 3m (6m2) 3m x 3m (9m2) 6m x 3m (18m2)
$ 350 $ 2,100 $ 3,150 $ 6,300
Exhibitor Passes 2 3 5

*Customised stand sizes are also available.

INCLUSIONS

  • Stand rental
  • 1 x power point (single phase) Chair
  • Trestle Table Table linen
  • Stand signage with company name General cleaning of aisles
  • General security of exhibition hall Exhibitor Listing (online & print program)Co-exhibitor $500 ea.

ADDITIONAL COSTS

  • Beer Service at stand $1,000
  • (Exposed trade stand corner $150 ea.) – SOLD OUT
  • Three phase power $100
  • Additional exhibitor passes $250 ea.

* please note: on-site storage is not available at the venue

PROGRAM ADVERTISING

Third Page Half Page Full Page
$ 300 $ 400 $ 600

SPONSORSHIP

SUPPORTER

FROM AUD$ 5,000

TRADE STAND

  • 3m x 3m trade stand
  • Level 4 stand selection opening 29th January 2018

ADVERTISING & PROMOTIONS

  • Half page advertising in conference program Advertising flyer in delegate bag
  • Company bio & URL link on website expo directory

LOGO PLACEMENT

  • Sponsors page of website & conference program Presentation screen loop
  • Sponsor Wall

NETWORK & TICKETING

  • 2 x tickets to Independent Beer Awards
  • 2 tickets to Delegates Welcome Reception

SPONSOR

FROM AUD$ 10,000

TRADE STAND

  • 3m x 3m trade stand
  • Level 3 Stand selection opening 22nd January 2018

ADVERTISING & PROMOTIONS

  • Half page advertising in conference program
  • 1 x advertisement in E-Newsletter
  • Advertising flyer in delegate bag
  • 1 x social media tag

LOGO PLACEMENT

  • Sponsors page of website & conference program
  • Presentation screen loop
  • Sponsor Wall

NETWORK & TICKETING

  • 3 tickets to Independent Beer Awards
  • 3 tickets to Delegates welcome reception
  • Delegates contact list
PLUS one of the following options:

Option 1: Naming rights to a champion trophy at the Beer Awards

  • Naming rights to a champion trophy
  • Company representative to present trophy
  • Inclusion of company name on trophy
  • Logo acknowledgement in Awards program

Option 2: choose from a selection of branding opportunities

  • Eco-friendly water bottles (+cost)
  • Delegate bags (+cost)
  • Coffee station
  • Conference commemorative glass (+cost)
  • Awards commemorative glass (+cost)
  • Brewery Tours
  • Seminar audio records
  • Conference Notebook and USB (+ cost)
  • Lanyards
  • or… Customised package

PARTNER

FROM AUD$ 15,000

Become a partner of the IBA with a tailored package for the 2018 Conference and Awards, including year-round promotional opportunities aimed at extending reach, building networks and raising the profile of your company.

WORKSHOP DEMONSTRATION

  • 1 x 30 minute sponsored demonstration or workshop

TRADE STAND

  • 6m x 3m trade stand
  • Level 2 Stand selection opening 15th January 2018
  • Beer service at stand

ADVERTISING & PROMOTIONS

  • Full page advertising in conference program
  • 3 x advertisements in E-Newsletter
  • Advertising flyer in delegate bag
  • 3 x social media tag
  • 1 x sponsored technical article (E-Newsletter & Website)

LOGO PLACEMENT

  • Sponsors page of website & conference program
  • Presentation screen loop
  • Sponsor Wall

NETWORK & TICKETING

  • 5 tickets to Independent Beer Awards
  • 5 tickets to Delegates Welcome Reception
  • Delegates contact list
PLUS one of the following options:

Option 1: Naming rights to a champion trophy at the Beer Awards.

  • Naming rights to a champion trophy
  • Company representative to present trophy
  • Inclusion of company name on trophy
  • Logo acknowledgement in Awards program

Option 2: choose from a selection of branding opportunities

  • Eco-friendly water bottles (+cost)
  • Delegate bags (+cost)
  • Coffee station
  • Conference commemorative glass (+cost)
  • Awards commemorative glass (+cost)
  • Brewery Tours
  • Seminar audio records
  • Conference Notebook and USB (+ cost)
  • Lanyards
  • or… Customised package

CONTACT

To make sure that we deliver you, our trusted partners and exhibitors, the best possible experience this year, we’ve enlisted a professional agency to manage exhibition design, logistics and communication with exhibitors along with onsite exhibition management. Shonna Mulley – from Dave’s Events and her team will be your contact in the lead up to or onsite at the event.

Shonna Mulley
Trade Expo Manager
e: shonna@daves.com.au
p: +61 (0)403 268 949

 

For all other matters relating to BrewCon 2018 or Sponsoship, please contact Katherine or Jason on the details below:

Katherine McLean
Head of Events
e: katherine@iba.org.au
p: +61 (0)2 4925 7785

Jason Sommers
Event Coordinator
e: jason@iba.org.au
p: +61 (0)2 4925 7785